D&A Software
Paid Ads

Targeted ads that fill your pipeline.

Google and Meta campaigns aimed at your actual service area, feeding into the same lead-capture and follow-up system, not a landing page that goes cold.

What it is

Paid ads get you in front of people immediately, targeted to your actual service area and the services you offer. The difference here is what happens after the click. Most agencies hand you traffic and a landing page and stop there. We connect the ad to the same lead-capture and follow-up system everything else runs through, so a click doesn't go cold waiting on a callback.

What you get

  • Google & Meta campaigns: targeted to Oakland County and the services you actually offer
  • Landing pages built to convert: not just your homepage repurposed
  • Connected to lead-capture: every ad lead gets the same instant follow-up as any other lead
  • Plain-English reporting: cost per lead and what happened after, not just clicks and impressions

Who it's for

Businesses that want leads now, not in three months, or want to fill a specific gap, like a slow season or a new service, faster than SEO can.

How it works

  1. 01

    Audit

    What's realistic for your budget and market.

  2. 02

    Build

    Campaigns and landing pages.

  3. 03

    Run

    Monitored weekly, budget adjusted based on what's actually converting.

What does it cost?

Ad spend is separate from our fee, and both depend on your market and goals. Real numbers come out of the audit, no guessing on budget.

Get a real number: Book a Free Audit

Frequently asked questions

How much should I budget for ads?

Depends on your market and how competitive your services are. We'll give you a realistic range in the audit rather than a one-size number.

Google or Meta: which is better for my business?

Depends on how people search for what you sell. High-intent services, like someone needing a plumber today, usually do better on Google. Consideration-based services often do well on Meta. We'll tell you which fits after looking at your business.

Do you charge a percentage of ad spend, or a flat fee?

We'll walk you through the structure during the audit. The short answer is it depends on scope, and you'll know the real number before committing to anything.

What happens to the leads once the ad gets a click?

They go straight into the same lead-capture and follow-up system as every other lead: instant response, not a form that sits in an inbox.

How fast can a campaign go live?

Once we know your budget and goals, campaigns can typically launch within a week or two, faster than SEO, since it doesn't depend on rankings building over time.

Ready to see what's actually costing you leads?